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Retail Branding: Battles and War in the Indian Petroleum Industry
(2010-09-02)
The case opens with a brief description of the challenge posed by a leading company in petroleum retailing, Indian Oil Corporation Limited, to the ClubHP brand of HPCL. The case provides brief description of Indian Petroleum ...
AirAsia Malaysia 2001
(Indian Institute of Management Ahmedabad, 2019-06-07)
This case presents the situation faced by Tony Fernandes, Vice-President of Warner Brothers, ASEAN region CEO, in 2001, when he had to decide whether he should be venturing into Aviation business by acquiring an existing ...
Air Asia India 2017
(Indian Institute of Management Ahmedabad, 2018-06-26)
The AirAsia India 2017 (AAI) case presents the situation faced by Tony Fernandes, the CEO of the AirAsia group of companies, in 2017, when he had to respond to the changes in aviation policy made by the Ministry of Civil ...
AirAsia Malaysia 2001: A Teaching Note
(Indian Institute of Management Ahmedabad, 2019-06-07)
Air Asia India 2017: A Teaching Note
(Indian Institute of Management Ahmedabad, 2018-06-26)