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Now showing items 161-167 of 167
Information asymmetry and trust: A framework for studying microfinance in India
(SAGE Publications Ltd, 2005)
In recent times, microfinance has emerged as a major innovation in the rural financial marketplace. Microfinance largely addresses the issue of access to financial services. In trying to understand the innovation of ...
Comparative advertising in India: Need to strengthen regulations
(SAGE Publications Ltd, 2005)
With the liberalization and globalization of the Indian economy, firms have been aggressively and vigorously promoting their products and services. In a comparative environment, every representation of a product or service ...
International marketing strategies in india: An application of mixed method investigation
(SAGE Publications Ltd, 2005)
Internationalization drives and export orientation are prominent in the organizational strategies of a number of leading Indian firms and multinationals located in India. This is a significant indicator of the growing ...
Petro retailing sector: evolution and challenges
(2005-07-20)
IPR is a much sought-after career
(2005-07-20)
Forty third Annual Report 2004-05
(Indian Institute of Management Ahmedabad, 2005)