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Now showing items 161-170 of 249
An overview of the pesticides industry and its marketing environment
(1990-09-28)
The pesticides industry has grown by 7.6
per cent during the last 20 years. It has also
undergone a structural change from low
value products to high value products. The
major constituents of this industry are
technical ...
Marketing of seeds in India: status and issues
(1992-10-01)
Marketing of cassava in India
(1999-10-14)
Marketing of Seeds in India: Status and Issues
(2012-10-17)
JWM Limited: Marketing Information System
(2010-08-17)
Radio Mirchi Private Limited: Redesigning Product for the Bangalore Market
(2008)
The objective of this case development is to analyse strategies adopted by Radio Mirchi in the Bangalore market to face the tough competition from new players. The case analyses the issues related to design of product ...
Application of quantitive models and statistical tools to other functional areas, especially marketing
(Indian Institute of Management (Ahmedabad), 1986)
Marketing balanced cattle feed in Saurastra and Ahmedabad
(Indian Institute of Management, Ahmedabad, 1990)
Credit card industry and strategies for ANZ Grindlays and Bank of Baroda
(Indian Institute of Management, Ahmedabad, 1996)