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Now showing items 21-30 of 31
Discourse and perspectives on muslims in India: has the Sachar committee report made a difference?
(Melbourne University Press, 2016)
Inclusive food value chains in India: evidence and drivers
(Academic Foundation, 2016)
Role of culture in celebrity endorsement: brand endorsement by celebrities in the Indian context
(International Journal of Indian Culture and Business Management, 2016)
Celebrity endorsement is a big market in India and continues to grow bigger. However, in spite of prevalent use of celebrities for endorsement, not all celebrity endorsements have been successful. The list of unsuccessful ...
India: a paradoxical context for workplace bullying
(Routledge, 2016-01)
Enter all infosec solutions: growing an ethical hacking business
(Ivey Publishing, 2014)
An ethical hacker had recently started his entrepreneurial venture, EnterAll InfoSec Solutions. A technologist who believed that “ethical hacking” had huge market potential, he and his partner were searching for a business ...
Critique of recent revisions with base year change for estimation of state income in India
(Journal of Indian School of Political Economy, 2017)
In the present paper, we have critiqued recent revisions made in the estimation of state income in India consequent upon the change in the base year of the National Accounts from 2004-05 to the new base of 2011-12. We have ...
Damages in a consumer sale contract: reviewing the consumer protection bill, 2015
(National Law School of India University, 2016)
Consumers' need for uniqueness: a cross-cultural validation
(Indian Institute of Management Ahmedabad, 2014)
We conduct a cross-cultural validation of the Consumers’ Need for Uniqueness (CNFU) scale. Using confirmatory factor analysis, the cross-cultural reliability and validity of the CNFU scale developed by Tian, Bearden and ...
Medical negligence and compensation inn India: how much is just and effective?
(IIM Ahmedabad, 2014-03-27)
There is no denying the fact that human life is precious and in cases of medical negligence, the judges find it extremely difficult to decide on the quantum of compensation as the quantum is highly subjective in nature, ...
Employee Identity in Indian Call Centres
(Response/Sage Publications, 2011-01-12)
Based on a series of qualitative inquiries exploring employee experiences of work in international facing call centres in Mumbai and Bangalore, India, this book presents the lived experience of call centre agents, coupled ...