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Now showing items 31-35 of 35
An Insight into the Growth of New Retail Formats in India
(2009-03-11)
The Indian retail sector is going through a transformation and this emerging market is witnessing a significant change in its growth and investment pattern. Both existing and new players are experimenting with new retail ...
Using transaction utility approach for retail format decision
(2009-12-12)
Transaction utility theory was propounded by Thaler to explain that the value derived by a customer from an exchange consists of two driveras : Acquisition Utilities and Transaction utilities. Acquisition utility represents ...
Don't fight nature: yours and others
(2008-07-24)
The winter and fall seasons have lived upto their
nature. Retail Industry has seen the worst winter.
For the organised retailers this is the first real winter
after a very prolonged spring. I always wonder how
we try ...
Living in Bermuda triangle
(2008-07-24)
I
n my last article I had mentioned about the Indian retailers are passing through a Bermuda Triangle. It looks like they would have to
learn to live in this triangle for a long time, if the recent dip in the market is ...
Children in a Kirana store: building as case for retail communication
(2003-10-20)
This paper looks at child-retail communication interaction at the Kirana store, the Indian version of the US ‘mom and pop’ retail outlet, in New Delhi. The methodologies for data collection were the non-participatory ...