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Analysing citizenship rights in India
(Indian Institute of Management Ahmedabad, 2019)
Citizenship is the legal contract, the legal institution which provides/grants an individual membership in a nation. The membership comes along with a set of rights and duties for the individual, which are defined by the ...
Understanding the power of digital initiative to build a world-class brand for OnePlus
(Indian Institute of Management Ahmedabad, 2019)
The study goes through all the initiatives like the invite system designed out of necessity. The initial target was to sell 50,000 devises, and they managed to sell over a million! The hype that they were able to creativity ...
Assessing factors influencing job attractiveness in emerging markets: an empirical study of IIMA students
(Indian Institute of Management Ahmedabad, 2019)
Emerging economies are taking the center-stage of the new business world. Countries like India and China, where the total consumer numbers run into billions can provide excellent business opportunities to the global MNCs. ...
Feasibility analysis and tentative business plan for subject labs catering to elementary classrooms in rural areas
(Indian Institute of Management Ahmedabad, 2019)
Shiksharth (Shiksharth, n.d.) is a not-for-profit organization working towards improving the quality of education in rural and tribal areas through action-based research, design and implementation. Having its presence in ...
Strategic HRM best practices and operational excellence in IT industry during and after the Covid-19 incident
(Indian Institute of Management Ahmedabad, 2019)
There has been an increasing focus on HRM's best practices into the Organizations across the globe. Nevertheless, Covid19 has changed the business dynamics of the IT Industry across the world, and HRM think tanks have taken ...
Casual sexism & its impact on the psychology & performance of women: a study on IIMA
(Indian Institute of Management Ahmedabad, 2019)
Everyday incidents have a massive impact on people’s lives & when it comes to certain sections of the society that have been traditionally marginalized or oppressed, daily incidents involving prejudice form a substantial ...
Affordable luxury: perceptions
(Indian Institute of Management Ahmedabad, 2019)
Affordable luxury is an intriguing concept that is gaining huge momentum, especially amongst the millennials in developing nations. Affordable luxury, in our opinion, is seeking quality, bespoke products at an affordable ...
Solar powered electric vehicle charging station: viable proposition?
(Indian Institute of Management Ahmedabad, 2019)
India faces tough challenges due to increasing levels of carbon dioxide and other harmful gases in the atmosphere that has the damaging effects it has on the environment. The future also poses another challenge of securing ...
Online portal leveraging chain guarantee for credit risk minimization
(Indian Institute of Management Ahmedabad, 2019)
There is a lack of credit options for small textile traders. Due to the strained cash flows, these traders often have to pay a 2% extra charge per month on their transactions. Effectively, it can be seen as 24-28% interest ...
Studying behaviour of IIM-A students in the classrooms and how their perception of success varies with their mindset
(Indian Institute of Management Ahmedabad, 2019)
The aim of the study is to find the relationship between the perception of success of IIM-A students to their behaviour in classroom and the mindset that they hold. The relationship is modelled on a linear regression model ...