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Indian QSR Industry – Opportunities and Strategies to Harness Them
(2013-11-25)
In a country with more than a billion people, opportunities in India are abound. This has led
to a rapid growth of the QSR industry. However, simultaneously, it has also created a
canvass that has many failures and ...
Development of Modern Retailing in India: It’s Impacts on Distribution and Procurement Networks and Changing Consumption Pattern
(2013-11-25)
The Indian retail industry is estimated to be $470 billion. The organized or modern
retailing with 6% share stands at $26 billion. It is projected to reach US$ 1.3 trillion
by 2018 with the organized retail market estimated ...
Organized Retailing of Horticultural Commodities
(2013-11-25)
Owing to rapid urbanization and changing consumption patterns, more and more
retailers are trying to put their best efforts to discover new avenues of success when
it comes to the sales of horticultural commodities. There ...
Godfather Beer
(Indian Institute of Management, Ahmedabad, 2013)
Case of Branding: North Avenue
(Indian Institute of Management, Ahmedabad, 2013)
Branding and selecting a proper brand name is one of the major tasks after business plan and retail concept is ready. The case discusses North Avenue’s brand name selection process for its proposed retail electronics chain. ...
To Sell Now or Never
(Indian Institute of Management, Ahmedabad, 2013)
Marketing
(Oxford University Press, 2013-01-01)
Infibeam Internet Retailing
(Ivey Publishing, 2013)
Turning Around the Business as Well Creating Sustainability
(Bharat Coking Coal Ltd., 2013)
Project on Enhancing Healthcare Access in India: An IIMA – Abbott Initiative
(Abbott Health Care Pvt. Ltd., 2013)