Search
Now showing items 1-3 of 3
Seeking attention: an investigation of salesperson influence strategies used while selling to small retailers
(Routledge, 2016)
The use of influence strategies is an integral component of the salesperson's role, while selling to retailers. However, it remains a chronically under-researched area, particularly so in emerging markets, which are distinct ...
A Framework Model on MNE's Impact on Global Development Challenges in Emerging Markets
(Indian Institute of Management, Ahmedabad, 2016-12-15)
MNEmerge is a three-year (2014–2016) collaborative research project funded by the EU’s Seventh Framework Programme for research, technological development and demonstration under Grant Agreement No. 612889. The project ...