Role portrayals of men and women in Indian television advertising
dc.contributor.author | Jha-Dang, Priya | |
dc.contributor.author | Vohra, Neharika | |
dc.date.accessioned | 2010-10-27T08:59:09Z | |
dc.date.available | 2010-10-27T08:59:09Z | |
dc.date.copyright | 2005 | |
dc.date.issued | 2005-10-27T08:59:09Z | |
dc.identifier.uri | http://hdl.handle.net/11718/10025 | |
dc.description | Jha-Dang, Priya and Vohra, Neharika (2005), Role portrayals of men and women in Indian television advertising, Abhigyan, Vol. 23(1), Pp. 36-44 | en |
dc.language.iso | en | en |
dc.subject | Role Portrayals | en |
dc.subject | Television Advertising | en |
dc.subject | Men and Women | en |
dc.title | Role portrayals of men and women in Indian television advertising | en |
dc.type | Article | en |
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Journal Articles [3698]
Journal Article of IIMA