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dc.contributor.authorKoshy, Abraham
dc.date.accessioned2010-11-23T04:33:04Z
dc.date.available2010-11-23T04:33:04Z
dc.date.copyright1997
dc.date.issued2010-11-23T04:33:04Z
dc.identifier.urihttp://hdl.handle.net/11718/10342
dc.descriptionStrategic Marketing - A Special Issue of the Economic Times Brand Equity, (May -July, 1998), pp. 28 - 32en
dc.language.isoenen
dc.subjectNew Branden
dc.subjectLaunchesen
dc.titleHow Successful are you in Your New Brand Launches?en
dc.typeNewspaperen


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