| dc.description.abstract | This is the first luxury Roundtable of the country and probably of the world.
Four years ago, in the 25th year of strategic partnership between the Indian
Institute of Management, Ahmedabad (IIMA) and the ESSEC Business School,
Paris, we came up with the idea of doing something different and new in the field of
luxury management in India. ESSEC Business School has been the leader in luxury
education for the last 15 years. The recent economic downturn has proved very clearly
the importance of emerging economies in the business of luxury. This timely joint
programme, which started in 2008, focuses on luxury education in two continents,
Europe and Asia; two countries, France and India; and two cities, Paris and Ahmedabad.
Therefore, although the Advanced Management Programme in luxury essentially
happens one week in France and one week in India, more particularly in Paris
and Ahmedabad, the learnings from the programme can be generalized for almost all
the emerging countries. | |
