Browsing Student Projects by Subject "B2B businesses"

Now showing items 1-2 of 2

    • Digital interventions in farm to fork model 

      D R, Ranjith Kumar; K, Amritha (Indian Institute of Management Ahmedabad, 2022-03-21)
      Agriculture has been the backbone of the Indian economy right from centuries and continues to be a significant contributor to the employment rates in India. With technology being the game-changer across various sectors, ...

    • Digital marketing adoption for B2B businesses: benefits and strategies 

      Kapoor, Ritvick; Sharma, Uday (Indian Institute of Management Ahmedabad, 2021-12-14)
      Marketing communications in the last two decades have come a long way from the traditional forms of TV/Print/Radio Ads. Technologies have enabled better targeting of customers by marketing setups through the use of Digital ...