Browsing Student Projects by Subject "Data privacy"

Now showing items 1-6 of 6

    • Addressing the need of data privacy and security policies in networked India 

      Kumar, Sandeep; Singhal, Saurabh (Indian Institute of Management Ahmedabad, 2005)

    • Analysis of consumer’s willingness to pay for data privacy on online Apps 

      Bagri, Kuldeep Kumar; Verma, Preeti (Indian Institute of Management Ahmedabad, 2022-03-21)
      The usage of shopping apps is different for a housewife as compared to a retired person. A student uses a social media app in a somewhat different manner as to what a working professional use. The usage pattern and importance ...

    • Analysis of digital eavesdropping in targeted marketing 

      Airon, Himank; Lad, Tanmay (Indian Institute of Management Ahmedabad, 2022-03-21)
      As data and information have become more accessible than ever in today’s digital era, this has brought many opportunities for businesses to understand the customers. While marketers have started focusing on sophisticated ...

    • Blockchain, data privacy and identity management 

      Agarwal, Vatsal; Mohnot, Vaibhav (Indian Institute of Management Ahmedabad, 2023-08-16)

    • Data Privacy concerns for Smart Watches 

      Maurya, Divakar; Singh, Gurpreet (Indian Institute of Management Ahmedabad, 2021-12-14)
      Indian customers and customers across the world are not aware about the potential pitfalls of freely sharing the digital data. Personally Identifiable Information can be used to profile the user and hence, can be exploited ...

    • Data privacy vs convenience: customer’s viewpoint 

      Beria, Ayush; Baid, Rishabh (Indian Institute of Management Ahmedabad, 2022-03-19)
      With the rate of technological advancements and adoption growing exponentially and the major explosion in digital technologies, data has become a critical resource and it is being collected in every interaction between a ...