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Now showing items 11-20 of 51
Study of malted food industry and devloping a marketing strategy for a follower brand
(Indian Institute of Management (Ahmedabad), 1988)
Role of international financial institutions in developing countries
(Indian Institute of Management (Ahmedabad), 1988)
Consumer promotion schemes - some Indian case studies
(Indian Institute of Management (Ahmedabad), 1988)
The objective of the study is to gain an insight into promotion - concepts, planning , administration and actual case histories with a view to deriving certain generalizations regarding the critical success factors in ...
Demand estimation for land transportation and passenger cars
(Indian Institute of Management (Ahmedabad), 1988)
The project tried to estimate demand for aggregate transportation and for passenger cars in the country; for the statistical analysis, the main methods used were the trend smoothing, time series analysis and the regression ...
Drought management in India: case study of a selected district in Gujrat
(Indian Institute of Management, Ahmedabad, 1988)
Study of marketing environment for agro machinery with special reference to tractors
(Indian Institute of Management, Ahmedabad, 1988)
Implementation and evalution of the Clearasil School Programme in Ahmedabad
(Indian Institute of Management, Ahmedabad, 1988-02)
Marketing of computer - aided instruction packages in India
(Indian Institute of Management Ahmedabad, 1988-03)
Roles of cooperatives, non-profit - non-government organisations and voluntary action in the development of the unorganised sectors of a developing economy
(Indian Institute of Management, Ahmedabad, 1988)
Competitive strategy development for international competitive bidding for projects and commodity exports
(Indian Institute of Management Ahmedabad, 1988)