Browsing Student Projects by Author "Aditya, Dhavala VS"

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    • Tweet content analysis of Indian consumer companies - a novel approach 

      Aditya, Dhavala VS; Sharma, Eeshaan (Indian Institute of Management Ahmedabad, 2020)
      The rising popularity of social media has completely transformed the way corporate organizations communicate and interact with their stakeholders. Communication via social media platforms has allowed companies to develop ...