Browsing Student Projects by Author "Jain, Aakruti"
Now showing items 1-1 of 1
-
Analyze personalization gap in the gifting industry
Jain, Aakruti; Agarwal, Anubhav (Indian Institute of Management Ahmedabad, 2023-08-23)The project intends to study the gifting needs and preferences of consumers in the present day and to verify the rising demand for personalized products. It will also identify the artists’ needs and their willingness to ...