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TickTalkTo: strategy and valuation
(Indian Institute of Management Ahmedabad, 2020)
TickTalkTo is a startup in mental healthcare space. It was established in 2016 with online presence and mobile application offerings. The mental health healthcare is an evolving marketspace with lot of unsolved problems. ...
Indian textile export industry: challenges & recommendations
(Indian Institute of Management Ahmedabad, 2020)
The textile industry is a significant contributor to Indian economy, in terms of output, employment generation and foreign exchange. Over the period, it has gone through several changes. In recent times, it is facing dual ...
Factors influencing consumers to switch purchases between online and offline platforms
(Indian Institute of Management Ahmedabad, 2020)
Due to the Covid-19 pandemic, and the resulting nation-wide lockdown, Indian consumers have increased their online purchases because of health concerns and social distancing norms. The number of first-time-users or FTUs ...
Responses to Covid-19 by firms in FMCG and hospitality industries in India
(Indian Institute of Management Ahmedabad, 2020)
In this study, we aimed to find out the impact of COVID-19 on FMCG and Hospitality Industries, by researching about leading firms in India in these two sectors, through both secondary and primary research. Furthermore, we ...