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A study on the customer quality perceptions in tensile price Ssenario
(Indian Institute of Management Ahmedabad, 2016)
Study of reference prices and bundle preferences online versus offline
(Indian Institute of Management Ahmedabad, 2016)
The e-commerce market is a rapidly growing market throughout the world, and especially in
developing countries. In developing countries like India, where this industry is in a growth
phase, the focus of e-commerce players ...
Study of rural sales and distribution strategies for FMCG products
(Indian Institute of Management Ahmedabad, 2016)