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Privacy paradox –producers’ data sharing preferences for advertising
(Indian Institute of Management Ahmedabad, 2021-09-07)
The data driven world today has multiple sources of data collection – from usage patterns to
voice-based profiling of consumers. Through this paper, we aim to examine the industry
practice of data collection by companies ...
Privacy paradox – consumers data sharing preferences for advertising
(Indian Institute of Management Ahmedabad, 2021-09-07)
The data driven world today has multiple sources of data collection – from usage patterns to
voice-based profiling of consumers. Through this paper, we aim to examine the industry
practice of data collection by companies ...