Student Projects: Recent submissions
Now showing items 161-180 of 3208
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Potential impacts of national asset Reconstruction company limited (bad bank)
(Indian Institute of Management Ahmedabad, 2023-09-21)Restructuring of loans, opertionalisation of bad banks along with overhauling insolvency and resolution frameworks are some of the global policy solutions to address the overhang of non- performing assets (NPAs). However, ... -
Impact of covid-19 on online retailing strategies for luxury brands: status-quo of personal luxury brands’ attitude towards online retailing
(Indian Institute of Management Ahmedabad, 2023-09-21)Introduction In the world of marketing, the best practices for the luxury industry are usually counterintuitive to the traditional frameworks and concepts of the field (Kapferer & Bastien, 2012). Maintaining controlled ... -
Women directors on corporate boards and its Impact on economy
(Indian Institute of Management Ahmedabad, 2023-09-21)Introduction Gender diversity in companies has been an important issue for a long time. Many countries have implemented various policies to promote gender diversity by including a quota for women on the board of directors ... -
Women directors on corporate boards and its Impact on economy
(Indian Institute of Management Ahmedabad, 2023-09-21)Introduction Gender diversity in companies has been an important issue for a long time. Many countries have implemented various policies to promote gender diversity by including a quota for women on the board of directors ... -
Path to innovation: Country-wise experiences
(Indian Institute of Management Ahmedabad, 2023-09-21)In today’s uncertain and volatile globalized world, innovation is even more important. The pace of innovation has been the highest with few countries leading the race. The technology gap between the innovation leaders and ... -
Understanding the White-collar gig economy & motivations for joining it
(Indian Institute of Management Ahmedabad, 2023-09-21)The gig economy is one on which tremendous research has been completed already, closely detailing motivations, payments, issues, search mechanisms and so on. However, in the post-COVID world, a new form of freelancing ... -
Export strategies of India compared to other emerging markets
(Indian Institute of Management Ahmedabad, 2023-09-21)In India, the evolution of exports is characterized by a rising proportion of services exports dominated by high technology and high value-added services and a comparatively lagging manufacturing sector is still dominated ... -
Corporate Insolvency prediction for Indian real estate Sector
(Indian Institute of Management Ahmedabad, 2023-09-09)Insolvency laws framework in India underwent a major revamp post the promulgation of the Insolvency & Bankruptcy Code, 2016. Although significant progress has been made from the erstwhile insolvency law regime, time-bound ... -
To investigate the factors that can induce trialability of payment banks of microfinance interface among the low-income segment Indians for targeting net higher adoption
(Indian Institute of Management Ahmedabad, 2023-09-09)Microfinance is a kind of lending that aims at businesses that are deprived of conventional access to lending resources. Availing of the traditional bank loan comprises substantial documentation proof which reinforces the ... -
Case study: conversational marketing in LimeChat
(Indian Institute of Management Ahmedabad, 2023-09-09) -
Policy implication of menstrual leaves: towards creating women-ready workplaces an
(Indian Institute of Management Ahmedabad, 2023-08-23)Over the past few years, there has been an increased period-awareness and more widespread education. The government and numerous civil society organizations have made numerous attempts over the past decade to increase ... -
Privatization of Air India
(Indian Institute of Management Ahmedabad, 2023-08-23)Air India is a classic story of how a successful and globally renowned PSU, which was considered to be the quintessential example of world-class hospitality, was mismanaged to the extent that once a “Maharaja of the Skies” ... -
Market potential and viability assessment of plant-based meat category in India
(Indian Institute of Management Ahmedabad, 2023-08-23)the world is moving at a faster pace, and so are consumer preferences and buying behaviors. People are constantly trying to find alternatives to existing practices, all the way from renewable sources of energy to vegan ... -
Capital flows management in emerging economies in the age of cryptocurrency and anonymous cross-border transfers
(Indian Institute of Management Ahmedabad, 2023-08-23) -
Licensed sports merchandise market in India
(Indian Institute of Management Ahmedabad, 2023-08-23)In India, the sports merchandise market is at a really nascent stage — registering sales revenue of barely $41 million or so. Currently, most of the sales are through the cricket segment, where IPL teams have been pushing ... -
Analyze personalization gap in the gifting industry
(Indian Institute of Management Ahmedabad, 2023-08-23)The project intends to study the gifting needs and preferences of consumers in the present day and to verify the rising demand for personalized products. It will also identify the artists’ needs and their willingness to ... -
To build a business model for the establishment of smart parcel lockers in public spaces
(Indian Institute of Management Ahmedabad, 2023-08-23)The project started with an idea to provide a locker system to the people in transit who wants to see the location and not be occupied in carrying the luggage. Under the CIIE’s first workshop we were asked to understand ... -
Designer-manager dissonance in organizations
(Indian Institute of Management Ahmedabad, 2023-08-23)The study’s primary purpose is to identify commonalities in narratives of working professionals (including designers, managers and other teams interacting with designers) and look at various considerations that go into ... -
Impact of unconventionality (quirkiness) in ads on Brand perception & Customer purchasing behavior and its effectiveness
(Indian Institute of Management Ahmedabad, 2023-08-23)In the present generation people are fed up with regular traditional ads, and that led to a transformative increment in the amount of quirkiness in the ads which are influencing brand perception and customer purchasing ... -
The effect of celebrity endorsements on luxury brands
(Indian Institute of Management Ahmedabad, 2023-08-21)