Student Projects: Recent submissions
Now showing items 501-520 of 3208
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Effective brand building strategy for agriculture and processed food through online marketing
(Indian Institute of Management Ahmedabad, 2022-12)The key backbone of the India's economy is agriculture. Every day, as the population grows, there is a corresponding rise in the need for food. Due to the rising demand, the farming industry must adopt highspeed semi- ... -
Developing a reliable real estate index- a step towards real estate derivatives
(Indian Institute of Management Ahmedabad, 2022-12)An asset class is a group of financial investments that exhibit similar characteristics and are subject to the same law and regulations. In India, we have five main asset classes a. Equities b. Fixed income Bonds c. ... -
Landscape of zero commission brokerage in India
(Indian Institute of Management Ahmedabad, 2022-12)The stock market came into existence as a platform where investors and businesses could interact for the exchange of needed capital. It enables companies to raise capital for a fraction of their ownership. This ownership ... -
Business transformation and restructuring of domestic med-tech firm designing, manufacturing and supplying life-saving equipment
(Indian Institute of Management Ahmedabad, 2022-12)Established in 1988, Shree Pacetronix Ltd is medical technology company engaged in manufacturing and supply of essential life-saving medical devices ie. implantable and external cardiac pacemakers and its accessories, with ... -
Paper on the vision, marketing & operation strategies, growth plan, and financial viability of the car service startup – “Beficaar”
(Indian Institute of Management Ahmedabad, 2022-12)The Indian automotive industry ranks 4th globally with respect to the valuation of the Automobile Industry in India, 2021 (Automobile Industry in India, 2021). Currently, the Indian automobile industry contributes 7.1% to ... -
Leapclub.in-marketing and branding strategy for D2C vertical
(Indian Institute of Management Ahmedabad, 2022-12)Leap Club is an online marketplace and a rapidly growing brand for environmentally friendly and ethically produced products. They are on a mission to provide healthy, pesticide free and preservative free products to each ... -
Optimization of natural gas price for city gas distribution
(Indian Institute of Management Ahmedabad, 2022-08-30)A slight increase in demand was anticipated when the global natural gas market began in 2022, but everything changed on 24th February when Russia invaded Ukraine. Along with being a terrible human tragedy, the invasion led ... -
Understanding and using tort in Indian start-up ecosystem
(Indian Institute of Management Ahmedabad, 2022-12)Multiple accidents happen in India, not because of consumers' fault but because of ignorance of the corporate firms, products, or service providers. After being victims of these accidents, we start trying to escape the ... -
Non-surgical cosmetic_aesthetic interventions - research for new business model to reach masses
(Indian Institute of Management Ahmedabad, 2022-12)Nonsurgical aesthetic procedures are of two types- minimally invasive and noninvasive procedures. These treatments don't require making any skin incisions on the patient, but it gives the effect similar to surgical ... -
Understanding the market potential for weekend gateways (One Day Picnic Places), conceptualizing the experience and crafting a strategy for such businesses.
(Indian Institute of Management Ahmedabad, 2022-12)In today’s modern world, time is a constraint, and everyone is looking for a short break for relaxation and rejuvenation, for spending quality time with the near ones. After a hectic work week, we often think to escape ... -
Value creation in urban freight logistics
(Indian Institute of Management Ahmedabad, 2022-08-28)Deliveries of goods and services to residents, businesses, and industrial facilities are essential to the functioning of cities all over the world. Research on this subject has also increased recently given the increased ... -
Ageing and the rising our prominence of elderly care segment
(Indian Institute of Management Ahmedabad, 2022-12)Ageing is a biological and psychological reality that most of us are going to face. This involves the weakening of physical, mental and social abilities. This span of old age and the percentage of population falling in the ... -
Role of private financing in solving social problems in developing economies
(Indian Institute of Management Ahmedabad, 2022-12)Riding on the tremendous growth across the world in the past few decades, some economies have grown by leaps and bounds, uplifting the social state of their citizens. However, many countries have been left behind and are ... -
Evolving consumer behavior with the advent of metaverse
(Indian Institute of Management Ahmedabad, 2022-09-01)This project's scope is to study the technological advancements in the field of Metaverse by innovative organizations like Meta (erstwhile Facebook), Microsoft, Unity, etc. We will review the retail experiences built by ... -
EVOLVING CONSUMER BEHAVIOR WITH THE ADVENT OF METAVERSE
(Indian Institute of Management Ahmedabad, 2022-09-01)This project's scope is to study the technological advancements in the field of Metaverse by innovative organizations like Meta (erstwhile Facebook), Microsoft, Unity, etc. We will review the retail experiences built by ... -
Explore the Indian telemedicine industry- current positioning, potential growth, challenges being faced and relevant business models
(Indian Institute of Management Ahmedabad, 2020)According to WHO, Telemedicine refers to “the delivery of health care services, where distance is a critical factor, by all health care professionals using information and communication technologies for the exchange of ... -
Peri-Urban Agriculture to feed Indian cities
(Indian Institute of Management Ahmedabad, 2020)Peri-urban agriculture is generally defined as agriculture undertaken in places on the fringes of urban areas. The nation's future depends mostly on rural land as with the growing population, it is crucial for food security ... -
Study of factors influencing consumer purchasing behaviour for healthy food products
(Indian Institute of Management Ahmedabad, 2020)Organic food is growing rapidly and currently about 160 countries and 1.8 million people practise organic agriculture. (Kilcher). The major reason for growth in consumption of organic foods is the growing commercialization ... -
An analysis of the impact of subsidies and tarriffs on agricultural trade - the case of United States and India
(Indian Institute of Management Ahmedabad, 2020)The agricultural production had been low in many parts of the world, including India and the US, decades ago. The only way to enhance production was to incentivize farmers to bring more area under production and leverage ... -
Product return in e-commerce: examining the marketing contingencies for emerging markets
(Indian Institute of Management Ahmedabad, 2020)In recent years, e-commerce has changed how shopping was done in India. Increased penetration of mobile phones and internet systems has supported this e-commerce boom to a great extent. Even though the picture looks ...