Now showing items 541-560 of 3208

    • Impact of women-related CSR initiatives on the consumer perception and brand reputation of the company 

      Patil, Shirin Sachin (Indian Institute of Management Ahmedabad, 2020)
      This project analyses the effect of women-related CSR initiatives on the consumer perception and brand reputation of the company. Different domains of CSR, shape the brand perceptions of the consumers differently. In order ...
    • The supreme court of India: facing an institutional crisis? 

      Tibrewal, Chirag; Sindhu, Puneet (Indian Institute of Management Ahmedabad, 2020)
      The incumbent Modi Government got elected to the Indian Parliament with much fan-fare in 2014 with 282 seats in the lower house. It served a full five-year term, with PM Modi being the second Prime Minister outside of ...
    • Implementation status of section 12(1)(c) of RTE act across states 

      Vijayvargiya, Priyal; Nahar, Tanisha (Indian Institute of Management Ahmedabad, 2020)
      Education is an important medium of promoting equality and social justice in society at large and schools are the vehicle to provide the experience of equality and social justice in the daily life of children. Recognizing ...
    • Digital marketing strategy for Himsuta 

      Negi, Nitika (Indian Institute of Management Ahmedabad, 2020)
      The awareness of consumers on the type of products purchased is growing over time; this is especially the case for skincare goods. The global skin care products market size was valued at almost USD 133.90 billion in 2018 ...
    • Analysis of the impact of remote working on employee well-being and productivity 

      Joseph, Manoj; Agarwalla, Nilesh (Indian Institute of Management Ahmedabad, 2020)
      The COVID-19 pandemic of 2020 was a black swan event. Radical disruptions occurred in most spheres of life, including the workplace. Organizations, faced with challenges of maintaining business continuity amidst public ...
    • Impact of covid-19 on global supply chain with special reference to the Indian 

      Mandal, Gaurav Kumar; Bhadra, Sounak (Indian Institute of Management Ahmedabad, 2020)
      COVID-19, caused by SARS-CoV-2, emerged first during December 2019 in Wuhan, China and then gradually spread to regions all over the world leading to its declaration as a Pandemic by the WHO on 11 March 2020. Individuals ...
    • Interactive entertainment against home entertainment 

      Shahi, Dishant (Indian Institute of Management Ahmedabad, 2020)
      The last decade has witnessed a paradigm shift in the entertainment sector, GTA 5 the flagship title of Rockstar games a Santa Monica based studio launched in 2013 was awarded the highest grossing entertainment product of ...
    • Analysis of defamation cases in India 

      Shah, Naimil; Dharap, Chinmay (Indian Institute of Management Ahmedabad, 2020)
      Defamation is the act of injuring a said person's reputation by making statements about them that are false when observed by a common neutral person. Any lies, incorrect or unprivileged statements that are written or spoken ...
    • Assessing college climate in the Indian management institutions 

      Jaiswal, Avinash Kumar; Mukeshbhai, Patel Maurice (Indian Institute of Management Ahmedabad, 2020)
      School climate is a topic that has been extensively studied to understand the parameters that differentiate the right school from a bad school, a good learning experience from a bad one. Even though the backgrounds can ...
    • Social commerce 

      Gupta, Soumay; Kunwar, Suja (Indian Institute of Management Ahmedabad, 2020)
      Social commerce is the kind of e-commerce which involves social interactions between users – product sharing, reviewing, group buying, content creation etc. – in the purchase journey. Owing to the nature of their platforms, ...
    • WhiteHat Jr: advertisement and communication through an ethical lens 

      Nimmagadda, Ritwik; Fateh, Saba (Indian Institute of Management Ahmedabad, 2020)
      The Indian ed-tech story is nothing less than an exciting thriller. While businesses across industries have struggled due to the pandemic-induced lockdowns, the ed-tech sector has grown strength-to-strength. National ...
    • Quantitative assessment of passenger flow influence on train dwell time in Delhi metro 

      Anvesh, R; B, Mahendra (Indian Institute of Management Ahmedabad, 2020)
      In dense rail network countries like India, the operation of the railways are very sensitive even to small perturbations and thus require careful planning and real-time management. Any small disturbance can significantly ...
    • Psychosocial interventions for mental health - fighting the social stigma 

      Adarsh, Kumar (Indian Institute of Management Ahmedabad, 2020)
      Mental health is a major concern worldwide, albeit the developments in the field have been at a disproportionately slower rate. Particularly in low- and middle- income countries like India, the progress in mental health ...
    • IBNR loss forecasting for Indian insurance companies - analysis of IBNR loss forecasting for Indian insurance companies and related regulatory reporting 

      Yayavaram, Anish Pratik (Indian Institute of Management Ahmedabad, 2020)
      Insurance is an inherently risky industry, since its fundamental premise is centered around people paying “premiums” to offset their exposure to various specific categories of risk by placing the burden of that risk on an ...
    • Creating a US quality stocks index 

      Shashishekara, Vishwamithra (Indian Institute of Management Ahmedabad, 2020)
      A 20 year to 27 year backtesting study of an Annual Quality Index for US exchange listed stocks reveals remarkably consistent outperformance on a risk adjusted basis versus the S&P500 index benchmark: With an average of ...
    • Perception of gen X consumers towards online behavioural advertising 

      K C, Bala Abirami; K, Premnandhakumar (Indian Institute of Management Ahmedabad, 2020)
      Online Behavioural Advertising (OBA) collects data from the users and displays advertisements based on the data's insights, making the ads relevant to the users. There are perceived benefits like personalization & customization ...
    • Qualitative study on evolving roles of gender in Indian urban nuclear families 

      S, Akash; Srivastava, Pranjal (Indian Institute of Management Ahmedabad, 2020)
      Indian society has been transitioning from a system of joint families to nuclear families from late 80s.This shift brings with it changes in individual responsibilities and newer challenges for husband and wife. We can see ...
    • Application of drones during the covid-19 pandemic by state authorities (Police) 

      Jain, Jayant; Chaudhary, Sumit (Indian Institute of Management Ahmedabad, 2020)
      The report highlights the operations of the Indian Drone Squad with civil authorities during the COVID pandemic. The report details how the drone industry has been highly regulated for flying in the Indian air space, ...
    • Study on reemergence of alternate medicines in India in the wake of a pandemic (covid-19) 

      P, Gouthaman; Haldar, Debangshu (Indian Institute of Management Ahmedabad, 2020)
      The Ayurveda and other alternative medicines are on a rise as they are getting more attention especially during a pandemic. But with this, there are many misbranding and misleading claims that are being practiced by some ...
    • Business models in solar energy in India 

      Poddar, Arushi; Sakhuja, Ayush (Indian Institute of Management Ahmedabad, 2020)
      The key elements in the solar energy supply chain framework consists of raw material/component suppliers to solar photovoltaic module and solar thermal system manufacturing, balance of system which includes inverters, ...