Now showing items 601-620 of 3208

    • Tweet content analysis of Indian consumer companies - a novel approach 

      Aditya, Dhavala VS; Sharma, Eeshaan (Indian Institute of Management Ahmedabad, 2020)
      The rising popularity of social media has completely transformed the way corporate organizations communicate and interact with their stakeholders. Communication via social media platforms has allowed companies to develop ...
    • Arth designbuild: management during COVID-19 crisis 

      Mundhada, Ketan; Nerkar, Chinmay (Indian Institute of Management Ahmedabad, 2020)
      As the clock struck 6 in the evening on 19th March 2020, Kailash Chandola, the COO and Co-founder of Arth Designbuild had an uneasy feeling about the future. He was very unsettled about the future of Operations as COVID-19 ...
    • CBDC - implementation and effects on monetary policy transmission 

      Bandavath, Achyutha; Patil, Shirin Sachin (Indian Institute of Management Ahmedabad, 2020)
      The Central Bank Digital Currency (CBDC) is a digital form of the normal paper currency. It has all the properties of paper note currency, it is a store of value and is uniquely identifiable to avoid counterfeit. The CBDC ...
    • Role of SPACs in IPOing stocks 

      Maida, Amit; Yadav, Ashutosh Kumar (Indian Institute of Management Ahmedabad, 2020)
      SPACs or Special Purpose Acquisition Companies are blank check companies available as investment vehicle in financial markets. SPACs are public companies formed with the intention of merging with a private company. After ...
    • Withdrawal of open offer under the SEBI takeover code 

      Singh, Anirudh Pratap (Indian Institute of Management Ahmedabad, 2020)
      SEBI is the regulatory body for the securities and commodities market in India. The object and purpose of enacting the SEBI Act, and formulating SEBI was to protect the interests of investors in securities and to promote ...
    • The Indian aviation sector: scope of consolidation of airline and airport operations 

      Choudhary, Aman; Puranik, Omkar (Indian Institute of Management Ahmedabad, 2020)
      Merger is an arrangement between two or more companies when they decided to merge their business (assets, liabilities, and equity) to create a new entity. On the other hand, acquisition is a process when one company takes ...
    • Ekatvam by tanishq - are soft controversies the best form of advertising? 

      Sanghi, Akshay Kumar; Nandi, Titas (Indian Institute of Management Ahmedabad, 2020)
      Arun Narayan, Vice President of Marketing and Retail at Tanishq, was sitting in his study in Bengaluru contemplating the future of Tanishq – the jewellery brand under Titan. Every few seconds, he could hear the faint sound ...
    • To study how COVID-19 has impacted the productivity of Indian workforce in management consulting 

      Agarwal, Akshat; Seth, Hardik (Indian Institute of Management Ahmedabad, 2020)
      Ever since the outbreak of the worldwide pandemic of COVID-19, organizations around the world have adjusted and settled into a new work-from-home routine. Through this research, we have tried to understand the impact of ...
    • Assessment of potential for a blue collar employment marketplace 

      Verma, Akanshu; Jain, Kshitij (2020)
      About 85% (370 Mn) of India’s workforce work in the unorganized. With increase in app-based services in the market over the last decade, blue collar workforce has seen a major overhaul. Top tier cities including Delhi, ...
    • Developing a mental wellness platform for college students 

      Mukeshbhai, Patel Maurice; Gupta, Tushar (Indian Institute of Management Ahmedabad, 2020)
      Emotional, Psychological, and Social Well-being together constitute Mental Health. Our mental health helps decide how we cope with tension, how we relate to others, and how we make choices. From childhood to adolescence ...
    • Effectiveness of meme marketing 

      Gupta, Shubham; Tomar, Anurag Singh (Indian Institute of Management Ahmedabad, 2020)
      Did you know an average millennial spends over 200 minutes online every day? (Cole, 2018) And a good chunk of those 200 minutes is spent on social media? With social media turning into such a big thing nowadays, the content ...
    • Examining efficacy and pedagogies of ethics courses in management education 

      Singh, Ambesh Pratap; Banka, Shrey (Indian Institute of Management Ahmedabad, 2020)
      IIM Ahmedabad has a compulsory course on Personal and Corporate Ethics taught in the second term through a lecture-based pedagogy supported by a few cases. The motivation of this study was derived from our experience of ...
    • Analysis of impact of station re-development initiatives in IR on non farebox revenue & evaluation of synergy between revenue sources 

      Sethi, Aditya; Chopra, Shivangi (Indian Institute of Management Ahmedabad, 2020)
      Indian Railways (IR) is one of the world’s largest networks of the world. It is the lifeline of transport for both freight and passenger, and this is their core business. Still, as an organisation the financial metrics of ...
    • Evaluating the efficacy of platform acquisitions by PE firms in India 

      Menon, Amritha; Sharma, Shubhankar (Indian Institute of Management Ahmedabad, 2020)
      The Indian PE/ VC industry accounts for 1.7% of the country’s GDP and is growing at a CAGR of 44% over the past 3 years. India has received PE/VC investments worth USD 198 billion since 2009, of which 56% has been received ...
    • Assessment of impact of pandemic on the market structure & strategic reactions of firms 

      Tajbije, Abhishek; Das, Gaurav (Indian Institute of Management Ahmedabad, 2020)
      Post-crisis recovery path • Marked rebound in growth after pandemic • Expenditure reprofiled from the first half of the year • Removal of lockdown measures result in a discrete jump in activity • Macro policy stimulus ...
    • Gender bias due to affirmative action policies 

      Singh, Ishmeet; Sibal, Shray (Indian Institute of Management Ahmedabad, 2020)
      A study on gender bias due to affirmative action policies.
    • The factors influencing the online purchase tendency of apparel 

      Dang, Karanpreet; B., Mahendra (Indian Institute of Management Ahmedabad, 2020)
      Background: Much of the research identifying factors that influence the online purchase of apparel is divided. The customers are still in the journey of behavioral transformation after the advent of the internet. The ...
    • Practiced intuition 

      Adlakha, Kannan; Gautam, Manish (Indian Institute of Management Ahmedabad, 2020)
      We make decisions based on our intuition on a daily basis - the only difference is that some of them prove correct while others don’t. Intuition has been viewed as a means to unconscious pattern matching cognition which ...
    • Business unit strategy: enterprise solutions group 

      Gunturu, Uday Kumar (Indian Institute of Management Ahmedabad, 2020)
      “Strategy is a commodity; Execution is an art.” Peter Drucker. Every organization has a strategy that can be replicated but its execution is what determines the success or failure of the organization. As Porter (1996, p. ...
    • Comparative analysis of USA, India, China and Germany 

      Shekhar, Vanya (Indian Institute of Management Ahmedabad, 2020)
      To study the brief history of the four countries and their social political structure. To study the welfare indicators of the four countries. To study the Environmental Welfare of the four countries and draw a comparison analysis.