Browsing Conference Proceedings by Title
Now showing items 199-218 of 225
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Study of Cost Analysis of in House Dieteary Services in a Tertiary Care Academic Hospital
(Indian Institute of Management, Ahmedabad, 2015) -
Study of Dimensions of Consumer Characteristics of Online tourism companies in India
(Indian Institute of Management, Ahmedabad, 2015)Analysing customer perceptions is an important requirement not only for offline stores, but for online stores as well. Study of customer perceptions helps the company in understanding the requirements and expectations of ... -
A Study Of The Behavioral Aspects Of Diabetes Disease Management
(Indian Institute of Management, Ahmedabad, 2015)As per WHO (2014) 347 million people worldwide suffer from diabetes. The prevalence of disease is increasing at an alarming rate. 8% of Maharashtra’s population is presently suffering from Diabetes with rapidly increasing ... -
A study on Consumer Decision making towards organised and unorganised retailing in Mumbai City
(Indian Institute of Management, Ahmedabad, 2015)In urban areas a marketplace achieves differentiation from different market formats – unorganized shops (shopping malls) and street markets (Fashion Street) through the pursuit of singular orientations following the hedonic ... -
A Study on Consumer Demography and Preference towards Organic Food Products – Application of Discriminat Analysis
(Indian Institute of Management, Ahmedabad, 2015)Organic food products are popular across Europe and United States of America. Asia is not far behind with India being a prominent player. The concept of organic food products is not new to Indian farmers. However there is ... -
System Development And Sustainability In A Tertiary Care Health Institution For Effectiveness And Efficiency: Our Experiences
(Indian Institute of Management, Ahmedabad, 2015)Introduction: Most of the government hospitals in India run traditionally, therefore sustainable systems are not developed. Hospital management focuses on management principles, techniques and development of systems for ... -
Three Debates in Organizational Learning
(Indian Institute of Management , Ahmedabad, 2013)Organizational learning is seen as a distinguishing characteristic that can establish competitive advantage for a firm. Though theoretical contributions have enriched organizational learning literature for over five decades, ... -
Three Factor Model of Employee Passion: An Empirical Study in Indian Context
(Indian Institute of Management , Ahmedabad, 2013)The purpose of the study was oriented towards operationalization and generalization of the construct of employee passion in Indian context. Based on the past literature proposed by Zigarmi et al., 2011 and expert opinion, ... -
To Work Or Not To Work: Construction Of Meaning Of Work And Making Work Choices
(Indian Institute of Management, Ahmedabad, 2013)Meaning of work as explored in this study refers to the function that organizational paid employment serves for people. Is work a means of fulfilling social and economic expectations? Or is it an opportunity for people to ... -
Towards Developing Career Technology Fit Frame Work And Analyzing Its Influence On Work Related Outcomes Among IT Professionals
(Indian Institute of Management, Ahmedabad, 2013)With growing attrition rate and significant demand for skilled IT professionals, the importance of studying their behaviour has become important for both academia and industry. Despite ample amount of research, there is ... -
Transaction Cost Economics Of Cloud Computing Adoption
(Indian Institute of Management , Ahmedabad, 2013-12-12)Cloud computing is posited as a next major innovation in IT industry. But Cloud computing is in its infancy in terms of market adoption. Its adoption is impeded by issues of privacy, security, confidentiality, availability ... -
Transactions Cost, Reconfigurational Innovation and Sustainable Competitive Advantages: Evidences from the Bottom of the Pyramid
(Indian Institute of Management , Ahmedabad, 2013)In this paper, we argued that, contrary to received wisdom, firms operating at the bottom of the economic pyramid are motivated more, by a desire to be cost competitive than, by pure philanthropy. We performed a content ... -
Transforming Big Data Into Actionable Insights
(Indian Institute of Management, Ahmedabad, 2015)In order for big data to be refined and made actionable, it will require the pressure of advanced analytics and then marketing adoption of the learnings found within the unrefined “big” source. This paper will show that ... -
Understanding Big Data Analytics and its Application for Brands – An Exploratory Study
(Indian Institute of Management, Ahmedabad, 2015) -
An Understanding Of Health Issues Among Courier Delivery Front Line Staff With Rising Trends Of Ecommerce.
(Indian Institute of Management, Ahmedabad, 2015)In today’s world the customer can be anywhere across the globe with needs the accessibility and availability of products & services. The consumer expectations are changing. There are expectations of good experience with a ... -
Understanding the experiences of ‘not knowing’
(Indian Institute of Management, Ahmedabad, 2013)‘Knowing’ is respected, recognized, and rewarded. Amidst the emphasis on ‘knowing’, there is hardly any space for ‘not knowing’. Especially those occupying leadership roles are demanded and expected to be ‘knowing’. This ... -
Understanding the role of ‘process’ in value co-creation
(Indian Institute of Management , Ahmedabad, 2013)Existing research on value co-creation enumerates value as an outcome of co-creation process The purpose of this article is to lay emphasis on process, not only for its role in co-creation of value but process itself being ... -
Using Analytics to Pitch the Right Customer with Right Product at the Right Time through Right Channel
(Indian Institute of Management, Ahmedabad, 2015)There are various channel of communication for cross selling of Banking Products and service.Out of which SMS, Email, ATM Display, and Internet banking Display are most important Channel for Banks in order to engage customers ... -
Using Analytics to Set Lending Product Cross-Sell Targets at Bank Level
(Indian Institute of Management, Ahmedabad, 2015)Branch is the most commonly used channel for Service organizations in order to engage customers and cross-sell their products. However it’s also one of the most intrusive ways of customer engagement. Given the value of ... -
Using Neural Networks and Machine Learning to explain Impact of Predictors in a Classification Scenario
(Indian Institute of Management, Ahmedabad, 2015)This paper as an attempt in predicting the winning probability of a deal using two different methods multinomial logistics model and neural networks (NN) model. The objective of the study is to find out the relevant ...