Chandwani, Rajesh; Srinivasan, Vasanthi; Jha, Mithileswar; Nagadevara, V (Indian Institute of Management, Ahmedabad, 2013)
In this paper, we attempt to examine how the ‘Big Idea’ explicated by the founder, drove the social enterprises towards rapid scaling up. By ‘Big Idea’, we mean the broadness and the magnitude of the problem definition by ...