Browsing 3rd Biennial Conference of the Indian Academy of Management (IAM), 2013 by Subject "Marketing"
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Commercializing and Marketing the Concept of Cord Blood Stem Cells Preservation through Public Private Partnership Model (PPP)
(Indian Institute of Management, Ahmedabad, 2013)The medical technology has transformed into a greater pinnacle and changed the way the diseases are diagnosed and treated. The recent innovation is preservation and the use of cord blood stem cells to cure incurable/difficult ...