| dc.contributor.author | Krishnaprasad, Srikanth | |
| dc.contributor.author | K.B, Akhilesh | |
| dc.date.accessioned | 2013-12-04T06:24:59Z | |
| dc.date.available | 2013-12-04T06:24:59Z | |
| dc.date.copyright | 2013-12-12 | |
| dc.date.issued | 2013 | |
| dc.identifier.citation | 3rd Biennial Conference of the Indian Academy of Management (IAM), 2013 held at IIMA during 12-14 December, 2013 | en_US |
| dc.identifier.isbn | 9788192080024 | |
| dc.identifier.uri | http://hdl.handle.net/11718/11580 | |
| dc.description.abstract | During the course of Product Development (PD), a product is continuously evaluated at each stage. The review process adopted for evaluating the progress can vary in terms of ‘strictness'. We explored how this strictness affects a team's ability to adapt (Team Flexibility) and perform (Efficiency) in a dynamic environment. To conduct this study, we adopted a cross-sectional research design. We surveyed 120 PD teams using the survey instrument developed for this study. Our result shows that a high degree of strictness impairs the efficiency of a team regardless of their size. The above finding implies a trade-off between flexibility and efficiency of teams (both small and large) while operating in a dynamic environment. | en_US |
| dc.language.iso | en | en_US |
| dc.publisher | Indian Institute of Management , Ahmedabad | en_US |
| dc.subject | Team Flexibility | en_US |
| dc.subject | Product Development | en_US |
| dc.subject | Review Process | en_US |
| dc.subject | Strictness | en_US |
| dc.title | Making a Product Development Team Flexible: The Role of Strictness of Review Process | en_US |
| dc.type | Article | en_US |
