Browsing Faculty Publications (Bibliographic) by Subject "Automobile"
Now showing items 1-17 of 17
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Bajaj Auto Limited
(2010-08-10)The case details the evolution, in BAL, of computer application, since its inception. Very specific details related to kind of applications, hardware, software and the computerization policy of BAL are described. -
Deluxe Auto Ltd.
(2010-07-30) -
Maruti Udyog Limited
(2010-08-09) -
Maruti Udyog Limited: Coordinating the Supply Chain
(2010-08-12)In order to respond to the changing auto market, MUL is trying to become more market oriented. The MD is concerned about integration within MUL's operations, i.e., marketing, manufacturing, vendor development, engineering, ... -
Maruti Udyog Limited: Industrial Analysis and Policy
(2010-07-28)Maruti Udyog Limited is the locus of a major technology transfer effort, involving the upgradation of India's tiny and antiquated automobile industry, with Japanese technology, currently the latest in the field. In the ... -
Maruti Udyog Limited: Industrial Unrest of 2000
(2010-08-19)Case presents the events related to Industrial Unrest at Maruti Udyog Limited in 2000. Issues related to incentive policies, role of external unions and political leadership is presented in the case. The case is also a ... -
Maruti Udyog Limited: Industrial Unrest of 2000-2001(A)
(2010-08-24)MUL, a joint venture between the Government of India and Suzuki Motor Corporation of Japan, known for its pro-labour policies, was embroiled in a dispute in mid 2000, with its workforce of more than 5500 employees. Agitation ... -
Maruti Udyog Limited: International Marketing
(2010-08-16)The case can be used for assessing the international efforts of the Maruti Udyog in general and introduction of the Maruti car in Europe and Italy in particular. This can also be used for preparing the international ... -
Note from a Job Seeker
(2010-09-03)Describes the experience of a middle manager in search of a job. The recruitment process, designed by a major automobile company and the offer handling process leaves a different perception on the job seeker. -
Rejuvenation of Scooters India Ltd.
(2010-08-24)Scooter India Ltd., a government of India owned enterprise, secured the license to produce two wheelers at a time when its demand far exceeded supply in the country. Government of India, the owner of the company, controlled ... -
Scorpio from Mahindra: Brand and Product Development
(2010-08-28) -
Scorpio from Mahindra: Brand Positioning Decision
(2010-08-31)Mahindra & Mahindra Limited (M&M), the flagship company of the Mahindra group with a turnover of Indian Rupee (Rs) 55 billion (US$ 1.2 billion), was planning to launch their new sports utility vehicle as a strategic response ... -
Scorpio from Mahindra: Developing Brand
(2010-08-31)Mahindra & Mahindra Limited (M&M), the flagship company of the Mahindra group with a turnover of Indian Rupee (Rs) 55 billion (US$ 1.2 billion), launched their new sports utility vehicle “Scorpio” in August 2002. In the ... -
Scorpio from Mahindra: Responding to Market Changes
(2010-08-31) -
Traction Tractors Limited *
(2010-07-26)Provides an exercise in calculating the operating cycle concept in working capital management. It also brings out the relationship between the volume of sales and volume of working capital vis-?-vis the operating cycle length. -
Yamanote India Limited
(2010-08-03)The case of the scooter manufacturer Yamanote India Limited deals with a logistical decision that has arisen primarily from commercial realities. In this instance, it is the issue of the octroi tax that goods have to pay ...