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Socio-cultural sustainability of private healthcare providers in an Indian slum setting: a bottom-ofthe-Pyramid perspective
(2018-12)
Delivery of affordable healthcare services to communities is a necessary precondition to poverty alleviation. Co-creation approaches to the development of business models in the healthcare industry proved particularly ...
Effect of relationship and transactional characteristics on customerretention in emerging online markets
(Elsevier, 2018-12)
Trust is important for maintaining customer relationships in online retailing, as customers have only a virtualconnection with sellers. This is especially true in online markets of emerging economies, given their lack of ...
Discovery IQ by GE: Launching Super Value PET/CT Scanner: A Teaching Note
(Indian Institute of Management Ahmedabad, 2018-02-02)
Discovery IQ by GE: Launching Super Value PET/CT Scanner
(Indian Institute of Management Ahmedabad, 2018-03-31)
GE Healthcare's strategy was to change the face of healthcare infrastructure in India by making healthcare accessible in all parts of the country and affordable to all sections of the society. After launching its first ...
Radio Mirchi: Entry into the Kolkata Market
(Indian Institute of Management Ahmedabad, 2018-03-28)
Underlying determinants of health provider choice in urban slums: results from a discrete choice experiment in Ahmedabad, India
(BMC Health Services Research, 2018)
Background: Severe underutilization of healthcare facilities and lack of timely, affordable and effective access
to healthcare services in resource-constrained, bottom of pyramid (BoP) settings are well-known issues, ...
Underlying determinants of health provider choice in urban slums: results from a discrete choice experiment in Ahmedabad, India
(BMC Health Services Research, 2018-06)
Background: Severe underutilization of healthcare facilities and lack of timely, affordable and effective access
to healthcare services in resource-constrained, bottom of pyramid (BoP) settings are well-known issues, ...