Now showing items 1-6 of 6
National publishing company: marketing of children's fortnightly magazine
In November 1990, Mr R Saxena, Marketing Manager of National Publishing Company, was considering alternative strategies to improve the sales of "Titli," a children's fortnightly vernacular magazine published by the ...
An overview of the pesticides industry and its marketing environment
The pesticides industry has grown by 7.6 per cent during the last 20 years. It has also undergone a structural change from low value products to high value products. The major constituents of this industry are technical ...
Marketing of seeds in India: status and issues
Marketing of cassava in India