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Now showing items 21-30 of 35
CONCOR: Tea Transportation
(2010-08-19)
This case looks at how to develop a marketing strategy for CONCOR, for transporting tea from gardens to the processing plants as containerized. cargo by rail. The worldwide trend in product movement is towards containerized. ...
Farmaid Tractors Limited
(2010-08-19)
Farmaid Tractors Limited (FTL) was a tractor company with a 20% market share, and aiming to be the market leader within next five years. The tractor industry in India had become very competitive, with growth in capacity ...
Seth Dhaniram – C&FA
(2010-08-26)
The case ventures to explore the typical distribution channel in the Indian market. The case revolves around his company, Logistics Solutions, a 100-year-old trading and distribution firm, which provides carrying and ...
DHL International Singapore
(2010-08-26)
The area director of ASEAN, DHL Worldwide Express, who also looked after DHL International Private Limited (Singapore) (DHLS), was reflecting on the business pitch in the context of the uncertainty posed by the developing ...
Supply Chain Management at Titan Industries Limited
(2010-08-30)
Mr. Bhat, the Senior Vice President, Marketing, of Titan Industries Limited was examining the domestic growth scenario of Titan watches. The sales of Titan Industries Limited as of August 1996 showed a drop of 11 per cent ...
Bodyline Health Care Limited
(2010-09-15)
Body Line Health Care Limited (BLHCL), a pharmaceutical company with a turnover exceeding Rs 300 crores in 1997-98, with a portfolio of nearly 350 formulations, offered through five divisions, was a major player in the ...
Organic Produce Supply Chains in India: Organization and Governance
(Allied Publishers, 2011-01-12)
This is perhaps the first detailed work on organic product marketing that covers several aspects of the origin of and rationale for organic farming and trade. There are very few studies on supply chain management of organic ...
Adani Agri Logistics Limited
(Indian Institute of Management, Ahmedabad, 2014)
Adani Agri Logistics Limited (AALL) is the first organization partnering with the state agency, Food Corporation of India (FCI), to introduce bulk handling, storage and transportation of food grains in India by setting up ...
Supply chain management the imperative evolution
(1999-10-14)
Pune Flower Designs Limited
(2010-08-18)
This case focuses on the owner/entrepreneur's perspective of a small enterprise in a new market (dried flower exports). Currently, a large part of the business risk is borne by the importer. The supply and processing risk ...