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Knowledge structure of Chief Marketing Officers (CMOs): a review, bibliometric analysis, and research agenda
(Elsevier, 2022-07-16)
Research on Chief Marketing Officers (CMOs) has flourished in the last two decades. Nevertheless, despite sig-
nificant interest among marketing academics and professionals, a comprehensive understanding of knowledge
structure ...
Entrepreneurship through the lens of dynamic managerial capabilities: a review of the literature
(Cambridge University Press, 2022-05-02)
In a Schumpeterian economic model, dynamic capabilities (DC) help entrepreneurial firms create competitive advantages. However, advancing the construct of DC in entrepreneurship is hampered by the incompatibility of some ...