Influence of brand options on shopper behaviour

dc.contributor.advisor	Sinha, Piyush Kumar
dc.contributor.author	Babu, T. Hemachandra
dc.contributor.author	Kumar, S. Vignessh
dc.contributor.author	M., Safique Mohamed
dc.date.accessioned	2014-07-04T11:23:47Z
dc.date.available	2014-07-04T11:23:47Z
dc.date.copyright	2013-03-05
dc.date.issued	2013
dc.identifier.uri	http://hdl.handle.net/11718/12089
dc.language.iso	en	en_US
dc.publisher	Indian Institute of Management Ahmedabad	en_US
dc.relation.ispartofseries	SP;1872
dc.subject	Brand options	en_US
dc.subject	Shopper Behaviour	en_US
dc.title	Influence of brand options on shopper behaviour	en_US
dc.type	Student Project	en_US