Entry strategy for Estee Lauder in indian cosmetics market
dc.contributor.advisor | Manikutty, S. | |
dc.contributor.author | Rawal, Dipti | |
dc.date.accessioned | 2014-12-15T09:59:59Z | |
dc.date.available | 2014-12-15T09:59:59Z | |
dc.date.copyright | 2001 | |
dc.date.issued | 2001 | |
dc.identifier.uri | http://hdl.handle.net/11718/12876 | |
dc.language.iso | en | en_US |
dc.publisher | Indian Institute of Management Ahmedabad | en_US |
dc.relation.ispartofseries | SP;809 | |
dc.subject | Cosmetic industry - India | en_US |
dc.subject | Estee Lauder Brand | en_US |
dc.title | Entry strategy for Estee Lauder in indian cosmetics market | en_US |
dc.type | Student Project | en_US |
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