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dc.contributor.advisorSatia, J. K.
dc.contributor.authorMoon, Ashish
dc.contributor.authorPatil, Vijay
dc.date.accessioned2015-04-15T04:10:52Z
dc.date.available2015-04-15T04:10:52Z
dc.date.copyright1993
dc.date.issued1993
dc.identifier.urihttp://hdl.handle.net/11718/13276
dc.descriptionToday, consumer is becoming more discerning and expects goods of higher quality. Manufacturers can no longer take their market share for granted, selling whatever they produce. Competition is increasing with globalisation around. The wave of competition has crossed the domestic boundary lines and has spread across nations. Organisations are competing each against each other with various strategies to gain a competitive advantage. Quality the one single factor binds all the components of the various strategies. Quality is the most critical aspect for any organisation to concentrate on. It has become the competitive weapon. The products and services that were good yesterday barely meet the requirements of today. Organisations have to provide the perfect product or service when the customer wants and he who meets the demand will be the winner.en_US
dc.language.isoen_USen_US
dc.publisherIndian Institute of Management, Ahmedabaden_US
dc.relation.ispartofseriesSP;322
dc.subjectTotal quality managementen_US
dc.subjectArvind Mills Ltd.en_US
dc.titleAssessment of the quality approaches of Arvind Mills Ltd. and Erhardt & Leimer Ltd. From the total quality management perspectiveen_US
dc.typeStudent Projecten_US


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