Developing positioning strategies for Kelogg's corn falkes and basmati falkes

dc.contributor.advisor	Naik, Gopal
dc.contributor.author	Monga, Ashwani
dc.contributor.author	Mahajan, Vishal
dc.date.accessioned	2015-04-24T04:26:16Z
dc.date.available	2015-04-24T04:26:16Z
dc.date.copyright	1996
dc.date.issued	1997
dc.identifier.uri	http://hdl.handle.net/11718/13365
dc.language.iso	en_US	en_US
dc.publisher	Indian Institute of Management, Ahmedabad	en_US
dc.relation.ispartofseries	SP;599
dc.subject	Cornflakes	en_US
dc.subject	Positioning [Marketing]	en_US
dc.subject	basmati falkes	en_US
dc.title	Developing positioning strategies for Kelogg's corn falkes and basmati falkes	en_US
dc.type	Student Project	en_US