Data analytics: hyped up aspirations or true potential

dc.contributor.author	Banerjee, Arindam
dc.contributor.author	Bandyopadhyay, Tathagata
dc.contributor.author	Acharya, Prachi
dc.date.accessioned	2015-05-05T13:19:57Z
dc.date.available	2015-05-05T13:19:57Z
dc.date.issued	2013
dc.identifier.citation	Banerjee, A., Bandyopadhyay, T., & Acharya, P. (2014). Data Analytics: Hyped Up Aspirations or True Potential?. Vikalpa: The Journal For Decision Makers, 38(4), 1-11.	en_US
dc.identifier.issn	0256-0909
dc.identifier.uri	http://hdl.handle.net/11718/13440
dc.description.abstract	The authors explore the importance of data analytics in gaining insights and in driving business planning. They state that the adoption of the business enterprises on the capabilities of the data analytics is a manifestation of how businesses coped up on the power of information technology. The authors further add that the emergence of the data collection technology will lead to the construction of better and informed business decisions.	en_US
dc.language.iso	en	en_US
dc.publisher	Vikalpa	en_US
dc.subject	Big Data	en_US
dc.subject	Business Decision-making	en_US
dc.subject	Business Intelligence	en_US
dc.subject	Culture	en_US
dc.subject	Data Analytics	en_US
dc.title	Data analytics: hyped up aspirations or true potential	en_US
dc.type	Article	en_US