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dc.contributor.authorJaikumar, Saravana
dc.contributor.authorAgarwalla, Smriti
dc.contributor.authorDara, Rishabh
dc.date.accessioned2015-05-29T13:54:59Z
dc.date.available2015-05-29T13:54:59Z
dc.date.issued2013
dc.identifier.urihttp://hdl.handle.net/11718/13768
dc.description.abstractSusan, a dog lover and an entrepreneur, wanted to start a franchise of Dog Shop in Ahmedabad. She had the data regarding the demand and costs incurred by Dog Shop on various verticals in its first year of operations. Based on this data and using an appropriate investment appraisal technique, Susan had to evaluate the three franchisee options offered by the company. The case can be used in any program and course which includes investment appraisal as part of its syllabus.en_US
dc.language.isoenen_US
dc.publisherIndian Institute of Management, Ahmedabaden_US
dc.subjectInvestment Appraisalen_US
dc.subjectPorject Appraisalen_US
dc.subjectProject Evaluationen_US
dc.subjectNet Present Valueen_US
dc.titleSusan’s Dilemmaen_US
dc.typeCases and Notesen_US


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