Cerenity - Sanitizer: Marketing Research for New Product Launch (B)

dc.contributor.author	Jaiswal, Anand Kumar
dc.contributor.author	Singh, Sachin Kumar
dc.contributor.author	Manu, A.
dc.date.accessioned	2015-05-29T13:59:40Z
dc.date.available	2015-05-29T13:59:40Z
dc.date.issued	2013
dc.identifier.uri	http://hdl.handle.net/11718/13770
dc.language.iso	en	en_US
dc.publisher	Indian Institute of Management, Ahmedabad	en_US
dc.subject	Marketing Research	en_US
dc.title	Cerenity - Sanitizer: Marketing Research for New Product Launch (B)	en_US
dc.type	Cases and Notes	en_US

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