Browsing 4th IIMA International Conference on Advanced Data Analysis, Business Analytics and Intelligence by Subject "Analytic Hierarchy Process (AHP)"
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Application of Analytical Hierarchy Process for Establishing Customer Relationship Complexity
(Indian Institute of Management, Ahmedabad, 2015)Financial services entities and other service organizations have a large number of customer relationships of varying scope and complexity. Customer service managers (CSMs) at the financial services entity are each tasked ...