Browsing 4th IIMA International Conference on Advanced Data Analysis, Business Analytics and Intelligence by Subject "Choice Behavior"

Now showing items 1-1 of 1

    • An Alternative Preference Elicitation Procedure in Predicting Choice 

      Dhurkari, Ram K.; Swain, Anjan K. (Indian Institute of Management, Ahmedabad, 2015)
      This research proposes the development and implementation of a better method (MAGL: Multi Attribute Gain Loss) for multi-attribute decision making (MADM) under certainty. MAGL is based upon the tenets of norm theory, ...