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dc.contributor.authorSaha, Vivek
dc.contributor.authorSehgal, Sachin
dc.date.accessioned2015-07-10T11:15:40Z
dc.date.available2015-07-10T11:15:40Z
dc.date.issued2015
dc.identifier.citationSaha, V., & Sehgal, S.. (2015). Customer Experience Analytics. 4th IIMA International Conference on Advanced Data Analysis, Business Analytics and Intelligence. Indian Institute of Management, Ahmedabaden_US
dc.identifier.urihttp://hdl.handle.net/11718/14081
dc.description.abstractCustomer experience management has become a C-level priority for Communications Services Providers (CSPs).In the coordination effort; CSPs are changing their business practices and business models that require alignment of technical KPIs with customer experience and perception KPIs. This has a trickledown effect on front- and back-office requirements. Advanced analytics is playing a defining role in real time measurement, optimization and improvement of network customer experience. Real time processing of data and application of statistical algorithms has changed the way these KPIs are being measured, consumed by business owners for decision making.en_US
dc.language.isoenen_US
dc.publisherIndian Institute of Management, Ahmedabaden_US
dc.relation.ispartofseriesIC 15;149
dc.subjectCustomer Experience Managementen
dc.subjectCommunications Services Providersen
dc.subjectAdvanced Analyticsen
dc.titleCustomer Experience Analyticsen_US
dc.typeArticleen_US


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