Cost and reach of various media vehicles in rural Gujarat

dc.contributor.advisor	Shingi, P. M.
dc.contributor.author	Khullar, Ajay k
dc.date.accessioned	2016-04-05T04:23:31Z
dc.date.available	2016-04-05T04:23:31Z
dc.date.copyright	1994
dc.date.issued	1994
dc.identifier.uri	http://hdl.handle.net/11718/17860
dc.language.iso	en	en_US
dc.publisher	Indian Institute of Management, Ahmedabad	en_US
dc.subject	Media	en_US
dc.subject	Advertising	en_US
dc.subject	India	en_US
dc.title	Cost and reach of various media vehicles in rural Gujarat	en_US
dc.type	Student Project	en_US