Pioneer brands: an analysis of their competitive advantages and brand management strategies

dc.contributor.advisor	Gandhi, Vasant P.
dc.contributor.author	Dutta, Rekhia
dc.date.accessioned	2016-04-08T08:45:04Z
dc.date.available	2016-04-08T08:45:04Z
dc.date.copyright	1996
dc.date.issued	1996
dc.identifier.uri	http://hdl.handle.net/11718/17947
dc.language.iso	en	en_US
dc.publisher	Indian Institute of Management Ahmedabad	en_US
dc.subject	Trademarks	en_US
dc.subject	Brand name products	en_US
dc.title	Pioneer brands: an analysis of their competitive advantages and brand management strategies	en_US
dc.type	Student Project	en_US