Rural maketing of branded consumer products
dc.contributor.advisor | Shingi, P. M. | |
dc.contributor.author | George, Morris K. | |
dc.contributor.author | Menon, Suresh | |
dc.date.accessioned | 2016-04-08T08:52:00Z | |
dc.date.available | 2016-04-08T08:52:00Z | |
dc.date.copyright | 1996 | |
dc.date.issued | 1996 | |
dc.identifier.uri | http://hdl.handle.net/11718/17976 | |
dc.language.iso | en | en_US |
dc.publisher | Indian Institute of Management Ahmedabad | en_US |
dc.subject | Rural marketing | en_US |
dc.subject | Consumer products | en_US |
dc.title | Rural maketing of branded consumer products | en_US |
dc.type | Student Project | en_US |
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