Brand extension - a case of Vadilal

dc.contributor.advisor	Sinha, P. K.
dc.contributor.author	Raychaudhuri, Dronodeb
dc.contributor.author	Lad, Suyash
dc.date.accessioned	2016-08-19T10:39:30Z
dc.date.available	2016-08-19T10:39:30Z
dc.date.copyright	2002
dc.date.issued	2002
dc.identifier.uri	http://hdl.handle.net/11718/18337
dc.language.iso	en	en_US
dc.publisher	Indian Institute of Management Ahmedabad	en_US
dc.relation.ispartofseries	SP;000983
dc.subject	Brand extension	en_US
dc.subject	Vadilal	en_US
dc.subject	Extend brand	en_US
dc.subject	Food brand	en_US
dc.title	Brand extension - a case of Vadilal	en_US
dc.type	Student Project	en_US