Browsing Journal Articles by Author "Sharma, Garima"
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Unsustainability of sustainability: cognitive frames and tensions in bottom of the pyramid projects
Jaiswal, Anand Kumar; Sharma, Garima (Springer, 2017-05-29)Existing research posits that decision makers use specific cognitive frames to manage tensions in sustainability. However, we know less about how the cognitive frames of individuals at different levels in organization interact ...