Browsing Journal Articles by Subject "Customer Satisfaction"
Now showing items 1-2 of 2
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Customer satisfaction and service quality measurement in Indian call centres
(Managing Service Quality, 2008-11-10)Purpose – The purpose of this research is to examine customer satisfaction and service quality measurement practices followed in call centres. Design/methodology/approach – The study uses qualitative methodology ... -
Impact of Store atmospherics on customer behavior: influence of response moderators
(Serialspublications.com, 2014)This study aims to explore the theme of creating and managing the store atmosphere of exclusive stores from a customer's point of view. The findings from the study indicate that store atmospheric factors have a significant ...