Now showing items 1-6 of 6

    • Between Aastha and Zee, mystery of the missing market for a weather channel 

      Deodhar, Satish Y.; Deka, Chayasmita (International Review of Business and Economics, 2019)
      Until a few decades ago, Doordarshan was the only channel which would broadcast TV programmes in black-&-white and that too for a few hours. It was a pure public good then, offered free of cost by the government. Today, ...
    • A brand share prediction model based on disparate sources of data from the Mumbai market 

      Banerjee, Arindam (2004-10-25)
      We describe the application of a nested logit function for modelling consumer brand choice using household transaction data from the Indian market. This is unique since it is one of the first attempts to integrate disparate ...
    • Derivatives in an emerging market: a study of Thailand 

      Pandey, I. M.; Gupta, J. P.; Pinvanichkul, T. (1995-10-06)
      The volatility of interest rate, currency, stock and bond returns and commodity prices have led firms and financial institutions to implement hedging techniques to manage their financial risks. Financial derivatives ...
    • Dynamic demand analysis of Indian coffee market 

      Deodhar, Satish Y.; Venkatram, R. (2000-10-13)
    • Market efficiency in Indian commodity futures markets 

      Kumar, B.; Pandey, Ajay (Journal of Indian Business Research, 2013)
      In this paper, the authors aim to investigate the short-run as well as long-run market efficiency of Indian commodity futures markets using different asset pricing models. Four agricultural (soybean, corn, castor seed ...
    • Shopping orientation in the evolving Indian market 

      Sinha, Piyush Kumar (2003-10-22)
      Studies on shoppers in India have largely been limited to their time and money spending pattern, demographic profile, and preferences for a particular format. It has been found in the studies in other countries that shoppers ...