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Naukri.com
(2005-10-28)
I
t was a cool and foggy November morning in Delhi and Sanjeev Bikhchandani,
founder and CEO of naukri.com, sat in his room thinking about the way forward
for the company. Two major competitors, monsterindia and jobsahead, ...
How dynamic pricing leads to higher profits
(2007-11-08)
Sun Microsystems Inc. chairman Scott McNealy forecast that
“With recent advances in wireless and information technology,
even our cars could … call for bids whenever the fuel tank runs
low, displaying a list of results ...
Differential impact of advertising and distribution expenditure on Tobin's Q: a perspective from listed firms in India
(2009-04-15)
Purpose – The purpose of this paper is to understand the impact of components of marketing
expenditures, i.e. advertising and distribution expenditures on intangible value of firm (measured in
terms of Tobin’s Q). The ...
Indo-Thai FTA: Indian CTV/CPT and auto industry - a desk based analysis
(2006-11-01)
Sluggish progress in multilateral trade negotiations has provided
an impetus to the growth of bilateral trade agreements the world
over. The Indo-Thai Free Trade Agreement (FTA), the first phase of
which was operational ...